Create to Consume

Make your create-to-consume at 1:1, or 2:1.

That’s hard.

It’s easy to listen to a podcast.
Harder to make a podcast.

It’s easy to read an article.
Harder to write an article.

It’s easy to scroll Twitter.
Harder to build Twitter.

I used to almost exclusively consume. It brought me tons of value because it was healthy, inspiring. So let’s not discount that.

But when you pump up the create side, your ROI of fulfillment sky-rockets.

Writing and publishing blog posts gives me pleasure.

Building (and looking back on) a body of work gives me meaning and joy.

I love podcast and book consumption, so 1:1 ratio is still not automatic.

But next time I think of pressing the “play” button, I might ask, “what the opportunity cost?”

Instead, could I write a post, draw a picture, draft a Vlog, draft a short story, toy with Garage Band?

Dive into the sandbox and create something!